Gawker reports on Wired thinking that "The (Open) Web is Dead" and a Walled world is emerging (see diagram above):
Word from inside Wired is the magazine is prepping a cover story in which editor Chris Anderson declares that "the Web is Dead." At a magazine founded by digital utopians, that would be something close to sacrilege.
Anderson is expected to argue that more tightly controlled corners of the internet, especially iPad and iPhone apps, are gradually supplanting the open Web as means of publishing and online networking. The digital prognosticator isn't alone in seeing such a trend; author Jeff Jarvis has publicly fretted over the rise apps.
The issue of course is The Money (or lack of it) in the World Wide Web World (as above Wired editor Chris Anderson, champion of FreeConomics, should know well) makes it hard to invest in improving the Open stuff quickly when new Closed stuff comes along. The problem in short is that as the new wave in the web emerges, it is more economical initially to build Walled Worlds - and worse, old standards start to come apart as they
become redundant because:
(i) In any newly emerging technology where lots of things are not clear, it is easier to design your own end to end experience until standard "subcomponents" arrive. Early motor cars had a dizzying array of different clutch/brake/accelerator arrangements and mechanism for example. Ditto AOL, CompuServe et al had to develop a lot of peviously non existent technologies themselves before Mosaic appeared.
(ii) Funders - especially early day ones - like Walled Worlds as it looks more like Protected IPR, it makes business cases easier (my Ad sales to my customers on my platforms). Typically the "Open" gambit is used by a large player left out or wanting to enter a closed environment (Think IBM in PCs, Google in Smartphones) or the Random Generoisit of a lare Reserach Budget (DARPA, Mosaic) entering a small market. Apple has shown Walled really works well if the customer actually buys their own iBrick in the Wall, which is the New New strategy in Walled Worlds.
(iii) "Open" requires a plethora of agreed standards, subcomponents, working practices and other collaborative things that takes time to arise. You can force it via "Open Source" innovation but there is always a catch up phase before it takes off (Android is only now starting to seriously take on the iPhone for example). It does eventually arise, but only eventually.
In other words, by 2024 there will probably be another Open World again.....
Chris Anderson, Wired Magazine's editor, dreams up a new schtick with which to beat us every few years. First the Long Tail, then FreeConomics, the pattern is the same - lots of sturm und drang on the Wired platform, mo' PR off it, and then a book is out
Tracked: Aug 18, 00:52